running superfans

Here's a series of short films and other pieces done by the folks at The Great Society for Brooks Running. I imagine the brief is about countering the seriousness of the lone athlete running hard - these pieces are intended to remind us that at it's very core, running is fun. Take a look, and if you have the time, I know they would appreciate feedback. I think they've done a nice job with interpretation of a concept across multi platforms. Here's the link. Enjoy.